Action Aid UK | Maze of Injustice
A journey of empowerment – hard hitting facts, interspersed with stories of triumph over trauma.
Action Aid UK | Maze of Injustice
I was brought on by Sense Marketing to develop and bring to life the ‘Maze of Injustice’. An experiential PR stunt for Action Aid UK. A flow was developed that would take the participant on a journey. From hard hitting facts, interspersed with stories of triumph despite the trauma experience. Mixed with the use of colour and photography to aid the participant round the maze.
